“Good designers don't just consider the aesthetics of an object, but how that object comes to be - right down to the growth and manufacture of it.” Fashion Revolution

Fairly Fashionable? challenges designers and consumers to ask themselves the big questions - where are my clothes made, how are they made, under what conditions are they made and how does their design and manufacture impact on the environmental, social and economic sustainability of our people and our planet?


Fair Trade Freo and the WA Fair Trade Collective are organising the second Fairly Fashionable? challenge for designers which aims bring awareness to the social and environmental costs associated with the fashion industry.

Fairly Fashionable? is a challenge to designers and consumers who question where, how and who makes their garments and under what working conditions. The challenge will be launched on April 1st when designers will receive fabrics ethically sourced from around the world and traded by members of the Fair Trade Association of Australia and New Zealand. Designers will then have just two weeks to come up with a design incorporating this fabric:

Fairly Fashionable? is open to existing or aspirational fashion designers. Designers are challenged to:

- Create a garment or fashion accessory (jewellery, head piece, bag etc.) in 14 days!
- Incorporate in their design a piece of original Fair Trade fabric (supplied).
- Participants will need to add their own fabrics to complete their work but these must be ethically sourced e.g. recycled, upcycled, vintage etc.
- Participants must provide a design brief.


Applications are now closed for 2015...we have over 50 designers participating!


To download the project brief, click here.

To download the competition terms and conditions, click here.


A public exhibition of the designs and Fair Trade Expo will be help on the 2nd & 3rd of May in Fremantle.





FRIDAY April 24th 2015
Doors open 6.30pm, show starts 7pm
Victoria Hall, 179 High Street, Fremantle
$20 in advance (click below) | $25 on the door

The challenge culminates on Fashion Revolution Day, April 24th www.fashionrevolution.org.
April 24th marks the first anniversary of the Rana Plaza factory disaster in Dhaka Bangladesh, where 1133 lives were lost (with many hundreds more injured) – with devastating long-lasting effects on families and friends.